6 REASONS WHY A PROFESSIONAL CALL CENTER MAY HELP YOU TO INCREASE CUSTOMERS

call center profesional

Devised as a more suitable service to the 80’s technology, the work of a call center is one of the most forgotten ones by companies that stand up for the Digital Transformation. Nothing could be further from the truth, this is a direct sales area that offers multiple possibilities for […]

HOW TO SELECT THE RIGHT COMP SET FOR YOUR HOTEL

compset hotel

The Competitive Set, mostly known in the profession as the comp set, is the group of similar properties to our establishment and which, due to that, usually are the direct competitors of our hotel. First of all, we have to notice that they will not necessarily be the closest hotels, […]

Channels selection in hotel distribution, what should I know?

canales de distribucion hotelera

The selection and management of different distribution channels of a hotel is one of the most important factors in the strategic decision you have to make. Choosing the right channels will do us endow the product with value for the consumer and in addition, we will create a competitive advantage […]

THE IMPORTANCE OF CORRECT MANAGEMENT OF A HOTEL’S ONLINE REPUTATION

reputación online para hoteles

It is increasingly common for tourists and users who want to make a decision about a product or service to consult internet. The increase in the information available to us makes evident the need of having a strong digital presence, well planned and managed. In this way, we must put […]

THE NEW GOOGLE ADWORDS INTERFACE IS COMING SOON. ARE YOUR READY?

nueva version google adwords

Since few months we know that Google is gradually rolling out a new AdWords user interface. Word has it this change will be complete and available to everyone sometime in the first half of 2018, so there is very little left. From thinkIN, we know that there are many hotels […]

IS YOUR HOTEL READY TO DEAL WITH THE IMMEDIATE ARRIVAL OF GDPR?

gdpr hotels

The final sprint for the arrival of the new General Data Protection Regulation (GDPR) has just started and at thinkIN we feel it is necessary to mention one of the rules that will radically change the way in wchich we perceive the digital environment at the European Union. During the […]

CONQUER MILLENNIALS WITH NEW FACEBOOK’S TRIP CONSIDERATION

Let’s be realistic… travelling is trendy, and more for millennials. Nothing makes you get more engagement in social media like sharing pictures of a twilight in Machu Picchu, a panoramic view in the middle of the Route 66 or the most exotic dish in all Indonesia. Despite the fact that […]

E-MAIL MARKETING IN HOTEL’S STRATEGIES: LIFE BEYOND THE SPAM

estrategia email marketing hotel

The nightmare of every hotel company will always be to see how their informative actions and promotions go to the spam file. This is one of the most common reasons to not include the e-mail marketing in the digital strategy of the hotels. However, we already note that this is […]

WEB DESING FOR HOTELS: HOW MUCH SHOULD YOU INVEST?

professional web desing hotels

The aspiration of getting digital presence is constant in every kind of company, but it is even more important factor for hotel companies. Turning to free platforms in order to build a first draft of your corporate websitemight be a good step; however, it is appropiate to know that, sooner […]

RYANAIR TRAVEL CREDIT: WHICH IMPLICATIONS WOULD THIS HAVE FOR THE HOTELS?

thinkIN-venta-directa-hoteles

If you’ve already heard about Ryanair’s new strategy, you will surely be wondering how this will affect the large OTAs, but above all, which implications will have for the hotels themselves. For those who are not yet aware of the details, the Irish airline has just launched its Travel Credit. […]

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